Why We Verify a News Report? Lower intent to verify when we believe the headline is not true (because of low trust in the source or because it goes against our politics); we verify to win debates

When Do Audiences Verify? How Perceptions About Message and Source Influence Audience Verification of News Headlines. Stephanie Edgerly et al. Journalism & Mass Communication Quarterly, August 5, 2019. https://doi.org/10.1177/1077699019864680

Abstract: In today’s media landscape, people are encouraged to verify the news and information they encounter. Using an online experiment, this study explores audience’s intent to verify a news headline by manipulating whether the headline is true or false, from a source that varies in credibility, and perceived to be congruent or incongruent with participants’ partisanship. Results show that participants exhibit a higher intent to verify when they believe the headline is true, which is predicted by perceived congruency with preexisting ideological leanings. We discuss these findings in terms of the normative limitations of audience verification.

Keywords: audience verification, partisanship, news evaluations, motivated reasoning