Shor, Eran, Arnoutvan de Rijt, and Babak Fotouhi.2019. “A Large-Scale
Test of Gender Bias in the Media.” Sociological Science 6: 526-550.
September 3, 2019. DOI:10.15195/v6.a20
Abstract: A large body of
studies demonstrates that women continue to receive less media
coverage than men do. Some attribute this difference to gender bias in
media reporting—a systematic inclination toward male subjects. We
propose that in order to establish the presence of media bias, one has
to demonstrate that the news coverage of men is disproportional even
after accounting for occupational inequalities and differences in public
interest. We examine the coverage of more than 20,000 successful women
and men from various social and occupational domains in more than 2,000
news sources as well as web searches for these individuals as a
behavioral measure of interest. We find that when compared with
similar-aged men from the same occupational strata, women enjoy greater
public interest yet receive less media coverage.
Keywords:gender; bias; media coverage; computational analysis
No comments:
Post a Comment