Osmundsen, Mathias, Alexander Bor, Peter B. Vahlstrup, Anja Bechmann, and Michael Bang Petersen. 2020. “Partisan Polarization Is the Primary Psychological Motivation Behind “fake News” Sharing on Twitter” PsyArXiv. March 25. doi:10.31234/osf.io/v45bk
Abstract: The rise of “fake news” is a major concern in contemporary Western democracies. Yet, research on the psychological motivations behind the spread of “fake news” on social media is surprisingly limited. Are citizens who share fake news ignorant and lazy? Are they fueled by sinister motives, seeking to disrupt the social status quo? Or do they seek to attack partisan opponents in an increasingly polarized political environment? This manuscript is the first to test these competing hypotheses based on a careful mapping of psychological profiles linked to behavioral data and a sentiment analysis of shared news headlines from over 2,300 American Twitter users. The findings contradict the ignorance perspective, but provide some support for the disruption perspective and strong support for the partisan polarization perspective. Thus, individuals who report hating their political opponents are the most likely to share “fake news.” Overall, our findings demonstrate that “fake news” sharing is fueled by the same psychological motivations that drive other forms of partisan behavior, including sharing partisan news from traditional and credible news sources.
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