Abstract: Physical attractiveness is increasingly framed as a meritocratic good that involves individual benefits, such as higher wages or success in the partner market. Investing in one’s physical appearance is thereby seen as a means to increase one’s human capital. While the positive effects are well documented, its counterpart, the dark side of physical appearance, has received much less attention from social science research. This article sheds light on the negative effects of physical appearance using a theoretical framework based on the cultural sociology of Bourdieu, integrating both structure and agency perspectives. Using data from the German General Social Survey (ALLBUS) from 2014, we demonstrate that unattractiveness is socially stratified by economic, cultural, and social capital. The article highlights the relevance of cultural factors (e.g. forms of cultural capital and cultural practices) for the analysis of the interplay between physical appearance and stratification as well as the relevance of physical appearance for cultural sociology.
Keywords Attractiveness, habitus, cultural capital, cultural practices, economic capital, social capital
Check also Unattractive people are unaware of their (un)attractiveness. Tobias Greitemeyer. Scandinavian Journal of Psychology, March 11 2020. https://www.bipartisanalliance.com/2020/03/unattractive-people-are-unaware-of.html
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This article has investigated the relations between forms of capital, cultural practices and the perception of physical appearance. From a critical discussion of some recent approaches in this area of research, we developed a theoretical framework for the analysis of unattractiveness based on the cultural sociology of Pierre Bourdieu. Three aspects stand out from this perspective:
- (1) We focus on the “dark side of physical appearance” by analysing the possible social penalties of unattractiveness.
- (2) The majority of the research in this area focused on the effects of physical appearance on stratification. Recently, studies have focused on agency and the effects of stratification on physical appearance as well. We integrate both perspectives within our theoretical framework and investigate both directions empirically.
- (3) Finally, we highlight the role of cultural factors, especially cultural capital and cultural practices, in the analysis of physical appearance.
Our study shows that physical appearance is linked to social stratification. Regarding unattractiveness as a dependent variable, all forms of capital (but especially institutionalised and objectified cultural capital) significantly decrease unattractiveness. The cultural practices of highbrow cultural participation (reading, theater, opera), physical activities, and (surprisingly) drinking alcohol decrease unattractiveness, while smoking has negative effects on one’s physical appearance. These effects are stable even when controlling for many socio-demographic variables and other forms of capital. Beyond these effects, being single or separated is associated with being less attractive.
Regarding the forms of capital as dependent variables, unattractiveness decreases the accumulation of all forms of capital. The effects are stable and significant independently of socio-demographic characteristics and cultural practices. Taken together, we find clear associations between physical appearance and forms of capital (and vice versa). While previous studies have largely focused on the effects of attractiveness on economic capital (“not being poor”), social capital or the partner market (“not being lonely”), the relation between cultural factors and physical appearance has received less attention. Our study shows that forms of cultural capital and cultural practices should be included in the analysis of physical appearance and that physical appearance should receive more attention in cultural sociology.
It seems that the evaluation of one’s physical appearance must be conceptualised within a broader system of cultural classifications. Therefore, cultural sociology should further elaborate on the role of physical appearance in cultural spheres, especially focusing on cross-cultural differences in the nexus of unattractiveness, cultural capital and stratification.
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