Does Federal Disaster Assistance Crowd Out Flood Insurance? Carolyn Kousky, Erwann Michel-Kerjan & Paul Raschky. Journal of Environmental Economics and Management, http://www.sciencedirect.com/science/article/pii/S0095069617303479
Abstract: We empirically analyze whether federal disaster aid crowds out household purchase of disaster insurance. We combine data on annual household flood insurance purchases for the United States over the period 2000–2011 with data from the two main U.S. post-disaster federal aid programs (FEMA's Individual Assistance grants and SBA's low interest disaster loans). Estimating both fixed-effects and instrumental variable models to account for the endogeneity of disaster assistance grants, we find that receiving individual assistance grants decreases the average quantity of insurance purchased the following year by between $4,000 and $5,000. The reduction we find is roughly 3% of the mean insurance coverage in the sample but larger than the average flood-related IA grant in our sample, which is $2,984. IA is currently limited and larger grants could have different impacts. The crowding out is on the intensive margin; we find no impact on take-up rates, likely because there is a requirement that recipients of disaster aid purchase an insurance policy. We do not know how take-up rates might change without such a requirement. Low interest post-disaster government loans have no systematic effect on insurance purchases.
Keywords: Natural Disasters and Extreme Events, Flood Insurance, Disaster Relief
Saturday, July 29, 2017
Digitally connected, socially disconnected: The effects of relying on technology rather than other people
Digitally connected, socially disconnected: The effects of relying on technology rather than other people. Kostadin Kushlev, Jason Proulx & Elizabeth Dunn. Computers in Human Behavior, November 2017, Pages 68-74. https://doi.org/10.1016/j.chb.2017.07.001
Highlights
• We assessed the costs and benefits of relying on smartphones for information.
• People were randomly assigned to look for a building with or without their phones.
• People relying on their phones found the building faster and felt happier.
• Participants using phones talked to fewer people and felt less socially connected.
• On-the-go information is useful but has a hidden cost: missed social opportunities.
Abstract: In less than a decade, smartphones have transformed how, when, and where people access information. We propose that turning to technology for information may lead individuals to miss out on opportunities to cultivate feelings of social connection. Testing this hypothesis, we asked participants to find an unfamiliar building and randomly assigned them to solve this everyday problem either with or without their smartphones. Compared to those who could not rely on technology, participants who used their smartphones found the building more easily but ended up feeling less socially connected. Although having access to smartphones improved participants’ mood by making their task easier, this beneficial effect was diminished by the costs to social connection. Our findings provide the first experimental evidence that the benefits of pervasive connectivity may be undercut when technology supplants social interactions.
Keywords: Happiness, Human-computer interaction, Cyberpsychology, Social behavior, Well-being, Ubiquitous computing, Pervasive connectivity
Highlights
• We assessed the costs and benefits of relying on smartphones for information.
• People were randomly assigned to look for a building with or without their phones.
• People relying on their phones found the building faster and felt happier.
• Participants using phones talked to fewer people and felt less socially connected.
• On-the-go information is useful but has a hidden cost: missed social opportunities.
Abstract: In less than a decade, smartphones have transformed how, when, and where people access information. We propose that turning to technology for information may lead individuals to miss out on opportunities to cultivate feelings of social connection. Testing this hypothesis, we asked participants to find an unfamiliar building and randomly assigned them to solve this everyday problem either with or without their smartphones. Compared to those who could not rely on technology, participants who used their smartphones found the building more easily but ended up feeling less socially connected. Although having access to smartphones improved participants’ mood by making their task easier, this beneficial effect was diminished by the costs to social connection. Our findings provide the first experimental evidence that the benefits of pervasive connectivity may be undercut when technology supplants social interactions.
Keywords: Happiness, Human-computer interaction, Cyberpsychology, Social behavior, Well-being, Ubiquitous computing, Pervasive connectivity
Reciprocal Influences Between Loneliness and Self-Centeredness
Reciprocal Influences Between Loneliness and Self-Centeredness: A Cross-Lagged Panel Analysis in a Population-Based Sample of African American, Hispanic, and Caucasian Adults. John Cacioppo, Hsi Yuan Chen & Stephanie Cacioppo. Personality and Social Psychology Bulletin, August 2017, Pages 1125-1135. http://journals.sagepub.com/doi/abs/10.1177/0146167217705120
Abstract: Loneliness has been posited to increase the motivation to repair or replace deficient social relationships and, seemingly paradoxically, to increase the implicit motivation for self-preservation. In the current research, we report a cross-lagged panel analysis of 10 waves of longitudinal data (N = 229) on loneliness and self-centeredness (as gauged by Feeney and Collins's measure of chronic self-focus) in a representative sample of middle-aged and older adults. As predicted by the proposition that loneliness increases the implicit motivation for self-preservation, loneliness in the current year predicts self-centeredness in the subsequent year beyond what is explained by current-year demographic variables, self-centeredness, depressive symptomatology, and overall negative mood. Analyses also show that self-centeredness in the current year (net covariates) predicts loneliness in the subsequent year, a reciprocal relationship that could potentially contribute to the maintenance of loneliness. Theoretical and practical implications are discussed.
Abstract: Loneliness has been posited to increase the motivation to repair or replace deficient social relationships and, seemingly paradoxically, to increase the implicit motivation for self-preservation. In the current research, we report a cross-lagged panel analysis of 10 waves of longitudinal data (N = 229) on loneliness and self-centeredness (as gauged by Feeney and Collins's measure of chronic self-focus) in a representative sample of middle-aged and older adults. As predicted by the proposition that loneliness increases the implicit motivation for self-preservation, loneliness in the current year predicts self-centeredness in the subsequent year beyond what is explained by current-year demographic variables, self-centeredness, depressive symptomatology, and overall negative mood. Analyses also show that self-centeredness in the current year (net covariates) predicts loneliness in the subsequent year, a reciprocal relationship that could potentially contribute to the maintenance of loneliness. Theoretical and practical implications are discussed.
Grey Power and the Economy: Aging and Inflation Across Advanced Economies
Grey Power and the Economy: Aging and Inflation Across Advanced Economies. Tim Vlandas. Comparative Political Studies, https://papers.ssrn.com/sol3/papers.cfm?abstract_id=2993934
Abstract: What explains the cross-national variation in inflation rates across countries? In contrast to most literature, which emphasizes the role of ideas and institutions, this article focuses on electoral politics and argues that aging leads to lower inflation rates. Countries with a larger share of elderly exhibit lower inflation because older people are both more inflation averse and politically powerful, forcing parties seeking their votes to pursue lower inflation. Logistic regression analysis of survey data confirms that older people are more inflation averse and more likely to punish incumbents at the ballot box for inflation. Panel data regression analysis shows that social democratic parties have more economically orthodox manifestos in European countries with more elderly people, and that the share of elderly is negatively correlated with inflation in both a sample of 21 advanced economies and a larger sample of 175 countries. Aging therefore pushes governments to pursue lower inflation.
Keywords: inflation, aging, grey power, economic policy, independent central banks, economic orthodoxy
Abstract: What explains the cross-national variation in inflation rates across countries? In contrast to most literature, which emphasizes the role of ideas and institutions, this article focuses on electoral politics and argues that aging leads to lower inflation rates. Countries with a larger share of elderly exhibit lower inflation because older people are both more inflation averse and politically powerful, forcing parties seeking their votes to pursue lower inflation. Logistic regression analysis of survey data confirms that older people are more inflation averse and more likely to punish incumbents at the ballot box for inflation. Panel data regression analysis shows that social democratic parties have more economically orthodox manifestos in European countries with more elderly people, and that the share of elderly is negatively correlated with inflation in both a sample of 21 advanced economies and a larger sample of 175 countries. Aging therefore pushes governments to pursue lower inflation.
Keywords: inflation, aging, grey power, economic policy, independent central banks, economic orthodoxy
Romance, Sexual Attraction, and Women's Political Ambition: Initial Findings from Two Experiments
Romance, Sexual Attraction, and Women's Political Ambition: Initial Findings from Two Experiments. Shauna Shames, Laura Lazarus Frankel & Nadia Farjood. Sexuality & Culture, https://link.springer.com/article/10.1007/s12119-017-9443-9
Abstract: This study develops and begins to test the hypothesis that considerations of romance and sexual attractiveness may impede women's expression of political ambition (in the sense of either interest in holding public office or willingness to disclose such interest). As this is a very new area of research, and as the subject is difficult to test, this study does not draw firm conclusions, but the initial data results suggest at least some support for the hypothesis. It does seem from these two experiments that politics makes one less popular as a date or mate choice, and that women who hypothetically hold office would be less likely to reveal that fact to a potential sexual or romantic partner. Further research is needed to both develop the measurements for this exciting new area of study and confirm these initial results.
Keywords: Politics Political ambition Public office Romance Sex Sexual attraction Attractiveness Attraction Experiments Dating Holding public office Running for office
Abstract: This study develops and begins to test the hypothesis that considerations of romance and sexual attractiveness may impede women's expression of political ambition (in the sense of either interest in holding public office or willingness to disclose such interest). As this is a very new area of research, and as the subject is difficult to test, this study does not draw firm conclusions, but the initial data results suggest at least some support for the hypothesis. It does seem from these two experiments that politics makes one less popular as a date or mate choice, and that women who hypothetically hold office would be less likely to reveal that fact to a potential sexual or romantic partner. Further research is needed to both develop the measurements for this exciting new area of study and confirm these initial results.
Keywords: Politics Political ambition Public office Romance Sex Sexual attraction Attractiveness Attraction Experiments Dating Holding public office Running for office
The “sensory deprivation tank”: An interpretative phenomenological analysis of men’s expectations of first-time fatherhood
The “sensory deprivation tank”: An interpretative phenomenological analysis of men’s expectations of first-time fatherhood. Kings, Christopher A.; Knight, Tess; Ryan, Dani; Macdonald, Jacqui A.
Psychology of Men & Masculinity, Vol 18(2), Apr 2017, 112-122. http://dx.doi.org/10.1037/men0000046
Abstract: Few studies have investigated expectations of fatherhood in men without children, and none within the age bracket most often associated with new fatherhood. Therefore, the objective of this qualitative study was to gain in-depth understanding of young men’s beliefs and perceptions of that role. Interpretative Phenomenological Analysis (IPA) of interview transcripts identified 3 key themes: The contemporary model father, perceived threat to life as we know it, and, the central theme, an unforeseeable future. Analysis revealed that while participants held broad expectations to be emotionally and physically involved as well as economically responsible fathers, their views often lacked specificity, consideration of meaning, and practical notions about how expectations could be fulfilled. We explain the lack of development in men’s conceptualization of fatherhood across emerging adulthood through hegemonic masculinity, identity theory, and life course perspectives. The current study provides a rationale for promoting increased discussion around fatherhood in the preconception period to help lessen the turbulent nature of men’s transition through pregnancy.
Psychology of Men & Masculinity, Vol 18(2), Apr 2017, 112-122. http://dx.doi.org/10.1037/men0000046
Abstract: Few studies have investigated expectations of fatherhood in men without children, and none within the age bracket most often associated with new fatherhood. Therefore, the objective of this qualitative study was to gain in-depth understanding of young men’s beliefs and perceptions of that role. Interpretative Phenomenological Analysis (IPA) of interview transcripts identified 3 key themes: The contemporary model father, perceived threat to life as we know it, and, the central theme, an unforeseeable future. Analysis revealed that while participants held broad expectations to be emotionally and physically involved as well as economically responsible fathers, their views often lacked specificity, consideration of meaning, and practical notions about how expectations could be fulfilled. We explain the lack of development in men’s conceptualization of fatherhood across emerging adulthood through hegemonic masculinity, identity theory, and life course perspectives. The current study provides a rationale for promoting increased discussion around fatherhood in the preconception period to help lessen the turbulent nature of men’s transition through pregnancy.
The attrition of indigenous and non-indigenous child sexual abuse cases in two Australian jurisdictions
The attrition of indigenous and non-indigenous child sexual abuse cases in two Australian jurisdictions. Bailey, Cate; Powell, Martine; Brubacher, Sonja P. Psychology, Public Policy, and Law, Vol 23(2), May 2017, 178-190. http://dx.doi.org/10.1037/law0000119
Abstract: Indigenous children are significantly more likely to be victims of sexual abuse than non-Indigenous children. To investigate justice outcomes for Indigenous children, we aimed in this study to compare Indigenous versus non-Indigenous cases of suspected child sexual abuse as they proceed through the criminal justice system in 2 Australian jurisdictions. In Study 1, case progression of the 2 groups was compared at the following 5 stages: Forensic disclosure (child disclosed to police in a forensic interview), case is charged, case is proceeded by public prosecutors, case goes to court, and conviction. The results revealed that in both jurisdictions, Indigenous children were less likely than non-Indigenous children to make an allegation of abuse and to have the case proceeded by public prosecutors. These findings suggest that it was more difficult for Indigenous cases of suspected child sexual abuse to proceed through the criminal justice system. A second study investigated which case characteristics predicted forensic disclosure. Previous disclosure by the child and the availability of a corroborating witness were significant predictors of a case having evidence in the form of a forensic disclosure, in both jurisdictions. In conclusion, cases for Indigenous children were less likely to have evidence in the form of a forensic disclosure than non-Indigenous children, and community related variables significantly predicted abuse allegations, in both cohorts. If an Indigenous child did not make an allegation of abuse within the community, the child was unlikely to make an allegation of abuse to police.
Abstract: Indigenous children are significantly more likely to be victims of sexual abuse than non-Indigenous children. To investigate justice outcomes for Indigenous children, we aimed in this study to compare Indigenous versus non-Indigenous cases of suspected child sexual abuse as they proceed through the criminal justice system in 2 Australian jurisdictions. In Study 1, case progression of the 2 groups was compared at the following 5 stages: Forensic disclosure (child disclosed to police in a forensic interview), case is charged, case is proceeded by public prosecutors, case goes to court, and conviction. The results revealed that in both jurisdictions, Indigenous children were less likely than non-Indigenous children to make an allegation of abuse and to have the case proceeded by public prosecutors. These findings suggest that it was more difficult for Indigenous cases of suspected child sexual abuse to proceed through the criminal justice system. A second study investigated which case characteristics predicted forensic disclosure. Previous disclosure by the child and the availability of a corroborating witness were significant predictors of a case having evidence in the form of a forensic disclosure, in both jurisdictions. In conclusion, cases for Indigenous children were less likely to have evidence in the form of a forensic disclosure than non-Indigenous children, and community related variables significantly predicted abuse allegations, in both cohorts. If an Indigenous child did not make an allegation of abuse within the community, the child was unlikely to make an allegation of abuse to police.
High School Genetic Diversity and Later-life Student Outcomes: Micro-level Evidence from the Wisconsin Longitudinal Study. C. Justin Cook, Jason M. Fletcher. http://www.nber.org/papers/w23520
Abstract: A novel hypothesis posits that levels of genetic diversity in a population may partially explain variation in the development and success of countries. Our paper extends evidence on this novel question by subjecting the hypothesis to an alternative context that eliminates many alternative hypotheses by aggregating representative data to the high school level from a single state (Wisconsin) in 1957, when the population was composed nearly entirely of individuals of European ancestry. Using this sample of high school aggregations, we too find a strong effect of genetic diversity on socioeconomic outcomes. Additionally, we check an existing mechanism and propose a new potential mechanism of the results for innovation: personality traits associated with creativity and divergent thinking.
NBER Working Paper No. 23520
NBER Program(s): EFG LS
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But these authors find worse results:
Ethnic and linguistic fractionalization contributes to poverty levels
Ethnic Diversity and Poverty. By Sefa Awawory Churchill, Russell Smyth
https://doi.org/10.1016/j.worlddev.2017.02.032
World Development, Volume 95, July 2017, Pages 285–302
Maybe it is a case of both trends at the same time...
Abstract: A novel hypothesis posits that levels of genetic diversity in a population may partially explain variation in the development and success of countries. Our paper extends evidence on this novel question by subjecting the hypothesis to an alternative context that eliminates many alternative hypotheses by aggregating representative data to the high school level from a single state (Wisconsin) in 1957, when the population was composed nearly entirely of individuals of European ancestry. Using this sample of high school aggregations, we too find a strong effect of genetic diversity on socioeconomic outcomes. Additionally, we check an existing mechanism and propose a new potential mechanism of the results for innovation: personality traits associated with creativity and divergent thinking.
NBER Working Paper No. 23520
NBER Program(s): EFG LS
---
But these authors find worse results:
Ethnic and linguistic fractionalization contributes to poverty levels
Ethnic Diversity and Poverty. By Sefa Awawory Churchill, Russell Smyth
https://doi.org/10.1016/j.worlddev.2017.02.032
World Development, Volume 95, July 2017, Pages 285–302
Maybe it is a case of both trends at the same time...
Lying because we care: Compassion increases prosocial lying
Lying because we care: Compassion increases prosocial lying. Lupoli, Matthew J.; Jampol, Lily; Oveis, Christopher. Journal of Experimental Psychology: General, Vol 146(7), Jul 2017, 1026-1042. http://dx.doi.org/10.1037/xge0000315
Prosocial lies, or lies intended to benefit others, are ubiquitous behaviors that have important social and economic consequences. Though emotions play a central role in many forms of prosocial behavior, no work has investigated how emotions influence behavior when one has the opportunity to tell a prosocial lie—a situation that presents a conflict between two prosocial ethics: lying to prevent harm to another, and honesty, which might also provide benefits to the target of the lie. Here, we examine whether the emotion of compassion influences prosocial lying, and find that compassion causally increases and positively predicts prosocial lying. In Studies 1 and 2, participants evaluated a poorly written essay and provided feedback to the essay writer. Experimentally induced compassion felt toward the essay writer (Study 1) and individual differences in trait compassion (Study 2) were positively associated with inflated feedback to the essay writer. In both of these studies, the relationship between compassion and prosocial lying was partially mediated by an enhanced importance placed on preventing emotional harm. In Study 3, we found moderation such that experimentally induced compassion increased lies that resulted in financial gains for a charity, but not lies that produced financial gains for the self. This research illuminates the emotional underpinnings of the common yet morally complex behavior of prosocial lying, and builds on work highlighting the potentially harmful effects of compassion—an emotion typically seen as socially beneficial.
Prosocial lies, or lies intended to benefit others, are ubiquitous behaviors that have important social and economic consequences. Though emotions play a central role in many forms of prosocial behavior, no work has investigated how emotions influence behavior when one has the opportunity to tell a prosocial lie—a situation that presents a conflict between two prosocial ethics: lying to prevent harm to another, and honesty, which might also provide benefits to the target of the lie. Here, we examine whether the emotion of compassion influences prosocial lying, and find that compassion causally increases and positively predicts prosocial lying. In Studies 1 and 2, participants evaluated a poorly written essay and provided feedback to the essay writer. Experimentally induced compassion felt toward the essay writer (Study 1) and individual differences in trait compassion (Study 2) were positively associated with inflated feedback to the essay writer. In both of these studies, the relationship between compassion and prosocial lying was partially mediated by an enhanced importance placed on preventing emotional harm. In Study 3, we found moderation such that experimentally induced compassion increased lies that resulted in financial gains for a charity, but not lies that produced financial gains for the self. This research illuminates the emotional underpinnings of the common yet morally complex behavior of prosocial lying, and builds on work highlighting the potentially harmful effects of compassion—an emotion typically seen as socially beneficial.
Romantic Love vs. Reproduction Opportunities: Disentangling the Contributions of Different Anxiety Buffers under Conditions of Existential Threat
Romantic Love vs. Reproduction Opportunities: Disentangling the Contributions of Different Anxiety Buffers under Conditions of Existential Threat. By Annedore Hoppe, Immo Fritsche & Nicolas Koranyi. European Journal of Social Psychology, http://onlinelibrary.wiley.com/doi/10.1002/ejsp.2322/abstract
Abstract: Romantic relationships and offspring are discussed as anxiety buffers in terror management processes. We examined the relationship between these possible buffers and tested whether romantic relationships reduce existential threat due to reproduction opportunities or if they represent a distinct anxiety buffer. Contrary to our initial expectations, thinking about a positive romantic relationship without (vs. with) own children increased partner affect (Study 1) and commitment (Study 2) and decreased punishment intentions (Study 2) after mortality salience. These effects were mediated by participants’ desire for romantic love. Furthermore, thinking about positive non-parental (vs. parental) romantic relationships lowered death-thought accessibility (Study 3). Together, these findings suggest that romantic relationships form a distinct anxiety buffer which is only effective when the cultural (romance) instead of the biological (having children) nature of the relationship is highlighted. We discuss the role of anxiety buffer salience for determining whether offspring concerns buffer or increase existential threat.
My comment: the article is much more interesting that the summary. The introduction is, although brief, very good. It speaks about TMT, terror management theory (which is summarized in a chapter of the Handbook of prejudice, stereotyping, and discrimination: 2nd edition -- anyone wishing to get the chapter can ask for it), and anxiety buffers (pantallas o buffers de/contra la ansiedad). Please read the full article if you've got the time, less than 36 double-spaced pages, about 18 single-spaced ones.
Abstract: Romantic relationships and offspring are discussed as anxiety buffers in terror management processes. We examined the relationship between these possible buffers and tested whether romantic relationships reduce existential threat due to reproduction opportunities or if they represent a distinct anxiety buffer. Contrary to our initial expectations, thinking about a positive romantic relationship without (vs. with) own children increased partner affect (Study 1) and commitment (Study 2) and decreased punishment intentions (Study 2) after mortality salience. These effects were mediated by participants’ desire for romantic love. Furthermore, thinking about positive non-parental (vs. parental) romantic relationships lowered death-thought accessibility (Study 3). Together, these findings suggest that romantic relationships form a distinct anxiety buffer which is only effective when the cultural (romance) instead of the biological (having children) nature of the relationship is highlighted. We discuss the role of anxiety buffer salience for determining whether offspring concerns buffer or increase existential threat.
My comment: the article is much more interesting that the summary. The introduction is, although brief, very good. It speaks about TMT, terror management theory (which is summarized in a chapter of the Handbook of prejudice, stereotyping, and discrimination: 2nd edition -- anyone wishing to get the chapter can ask for it), and anxiety buffers (pantallas o buffers de/contra la ansiedad). Please read the full article if you've got the time, less than 36 double-spaced pages, about 18 single-spaced ones.
Excessive users of violent video games do not show emotional desensitization: An fMRI study
Excessive users of violent video games do not show emotional desensitization: An fMRI study. Gregor Szycik et al. Brain Imaging and Behavior, June 2017, Pages 736–743, https://www.ncbi.nlm.nih.gov/pubmed/27086318
Abstract: Playing violent video games have been linked to long-term emotional desensitization. We hypothesized that desensitization effects in excessive users of violent video games should lead to decreased brain activations to highly salient emotional pictures in emotional sensitivity brain regions. Twenty-eight male adult subjects showing excessive long-term use of violent video games and age and education matched control participants were examined in two experiments using standardized emotional pictures of positive, negative and neutral valence. No group differences were revealed even at reduced statistical thresholds which speaks against desensitization of emotion sensitive brain regions as a result of excessive use of violent video games.
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Remember too: Overstated evidence for short-term effects of violent games on affect and behavior: A reanalysis of Anderson et al. (2010). By Hilgard, Joseph; Engelhardt, Christopher R.; Rouder, Jeffrey N. Psychological Bulletin, Vol 143(7), Jul 2017, 757-774. http://dx.doi.org/10.1037/bul0000074
Abstract: Playing violent video games have been linked to long-term emotional desensitization. We hypothesized that desensitization effects in excessive users of violent video games should lead to decreased brain activations to highly salient emotional pictures in emotional sensitivity brain regions. Twenty-eight male adult subjects showing excessive long-term use of violent video games and age and education matched control participants were examined in two experiments using standardized emotional pictures of positive, negative and neutral valence. No group differences were revealed even at reduced statistical thresholds which speaks against desensitization of emotion sensitive brain regions as a result of excessive use of violent video games.
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Remember too: Overstated evidence for short-term effects of violent games on affect and behavior: A reanalysis of Anderson et al. (2010). By Hilgard, Joseph; Engelhardt, Christopher R.; Rouder, Jeffrey N. Psychological Bulletin, Vol 143(7), Jul 2017, 757-774. http://dx.doi.org/10.1037/bul0000074
Nervousness while in an unfamiliar context, perceived as uppity or classy
David Brooks has a point – upper class kids have invisible cultural advantages. By Henry Farrell. The Washington Post, Jul 11, 2017. https://www.washingtonpost.com/news/monkey-cage/wp/2015/09/23/why-are-working-class-kids-less-likely-to-get-elite-jobs-they-study-too-hard-at-college
A few years ago, an older working-class woman had done a special favor for me, and I wanted to show her my gratitude. I took her out to a restaurant that wasn’t fancy, exactly, but it was a definite cut above Chili’s. To me, this was my way of showing her my gratitude: to take her to a place that was out of the ordinary. At the table, I was distressed to see her obviously struggling to enjoy herself. She appeared anxious and uncomfortable, and I couldn’t figure out why.
Later, her daughter told me that as grateful as her mother was for the invitation, she was a nervous wreck at the restaurant. Her mom saw unfamiliar words on the menu, and felt stupid. And she thought everybody in the restaurant was surely looking at her, and seeing that she didn’t belong.
A few years ago, an older working-class woman had done a special favor for me, and I wanted to show her my gratitude. I took her out to a restaurant that wasn’t fancy, exactly, but it was a definite cut above Chili’s. To me, this was my way of showing her my gratitude: to take her to a place that was out of the ordinary. At the table, I was distressed to see her obviously struggling to enjoy herself. She appeared anxious and uncomfortable, and I couldn’t figure out why.
Later, her daughter told me that as grateful as her mother was for the invitation, she was a nervous wreck at the restaurant. Her mom saw unfamiliar words on the menu, and felt stupid. And she thought everybody in the restaurant was surely looking at her, and seeing that she didn’t belong.
Coke vs. Pepsi: Brand Compatibility, Relationship Power, and Life Satisfaction
Coke vs. Pepsi: Brand Compatibility, Relationship Power, and Life Satisfaction. Danielle Brick et al.
Journal of Consumer Research, https://doi.org/10.1093/jcr/ucx079
Abstract: Individuals often evaluate, purchase, and consume brands in the presence of others, including close others. Yet relatively little is known about the role brand preferences play in relationships. In the present research, the authors explore how the novel concept of brand compatibility, defined as the extent to which individuals have similar brand preferences (e.g., both partners prefer the same brand of soda, etc.), influences life satisfaction. The authors propose that when brand compatibility is high, life satisfaction will also be high. Conversely, because low brand compatibility may be a source of conflict for the relationship, the authors propose that it will be associated with reduced life satisfaction. Importantly, the authors predict that the effects of brand compatibility on conflict and life satisfaction will depend upon relationship power. Across multiple studies and methodologies, including experimental designs (studies 2, 3, 5) and dyadic data from real-life couples (studies 1, 4, 6), the authors test and find support for their hypotheses. By exploring how a potentially unique form of compatibility influences life satisfaction, including identifying a key moderator and an underlying mechanism, the current research contributes to the literatures on branding, close relationships, consumer well-being, and relationship power.
Keywords: brand compatibility, close relationships, relationship power, consumer well-being, multilevel modeling, actor-partner interdependence model
Journal of Consumer Research, https://doi.org/10.1093/jcr/ucx079
Abstract: Individuals often evaluate, purchase, and consume brands in the presence of others, including close others. Yet relatively little is known about the role brand preferences play in relationships. In the present research, the authors explore how the novel concept of brand compatibility, defined as the extent to which individuals have similar brand preferences (e.g., both partners prefer the same brand of soda, etc.), influences life satisfaction. The authors propose that when brand compatibility is high, life satisfaction will also be high. Conversely, because low brand compatibility may be a source of conflict for the relationship, the authors propose that it will be associated with reduced life satisfaction. Importantly, the authors predict that the effects of brand compatibility on conflict and life satisfaction will depend upon relationship power. Across multiple studies and methodologies, including experimental designs (studies 2, 3, 5) and dyadic data from real-life couples (studies 1, 4, 6), the authors test and find support for their hypotheses. By exploring how a potentially unique form of compatibility influences life satisfaction, including identifying a key moderator and an underlying mechanism, the current research contributes to the literatures on branding, close relationships, consumer well-being, and relationship power.
Keywords: brand compatibility, close relationships, relationship power, consumer well-being, multilevel modeling, actor-partner interdependence model
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